This One-Page Pitch Deck combines your detailed architectural vision for 113 West Main Street with the high-level financial strategy. This is the document you would present to “Lead Investors” or use as the core of your online crowdfunding profile.
PROJECT TITLE: THE MEDIA MILL AT 113 MAIN
“A Historic Vision for Live-Work-Broadcast Redevelopment in Downtown Orange, VA”
1. THE PROPERTY AT A GLANCE
- Address: 113 West Main Street, Orange, VA 22960 (Historic District)
- Built: 1925 | Total Square Footage: ~13,167 sq. ft.
- Zoning: C (General Commercial) – Supports mixed-use office/residential.
- Anchor Tenants: City Press Club Bistro & G1NBC TV Station.
2. THE VALUE PROPOSITION (Why This Building?)
- Opportunity Zone: Located in a designated federal Opportunity Zone, offering massive tax breaks on long-term capital gains for investors.
- Historic Tax Credit Eligible: Eligible for up to 45% in State (25%) and Federal (20%) tax credits on qualified rehabilitation expenses.
- Rare Parking Asset: Includes 30 private parking spaces—a high-value premium for downtown tenants and bistro guests.
- Modern Synergy: The first project in Orange to integrate media production, gourmet dining, and urban farming in a single ecosystem.
3. THE FLOOR-BY-FLOOR VISION
| Floor | Program | Revenue Driver |
|---|---|---|
| Basement | Urban Farm | Supplies zero-mile microgreens/herbs to the Bistro; lowers food costs. |
| First | Bistro & Media | City Press Club Bistro (Dining) + G1NBC (Digital Broadcast Studio). |
| Second | The Executive Hub | 6 Boutique Office Suites + Premium Shared Boardroom for rentals. |
| Third | Luxury Residential | (1) 2BR and (2) 1BR apartments catering to professional “Main St” living. |
4. PRELIMINARY FINANCIAL SNAPSHOT (2025 Estimates)
- Acquisition Price: ~$1,250,000 (Current List)
- Estimated Renovation: $500,000 – $750,000
- Projected Annual Gross Revenue: $133,800+
- Target Crowdfund Raise: $500,000 (To cover equity gap and initial renovations)
- Investor Structure: Preferred Return (Paid Quarterly) + Equity Ownership.
5. THE IMPACT STATEMENT
”The Media Mill is more than a building; it is a community engine. By bringing G1NBC to the center of Orange, we are creating a digital voice for the town. By launching the City Press Club Bistro, we provide a social hearth. And by integrating Urban Farming in our basement, we prove that sustainability and historic preservation can go hand-in-hand.”
Next Steps for Your Business Plan
Now that you have the vision and the numbers, you will need a Feasibility Study for the basement farm (lighting and humidity control for a 1925 building).
Would you like me to find some specialized “Indoor Agriculture” consultants or vendors who can help you design the basement farm layout?